That Spring Fundrive was no joke!
UPDATED: Wednesday, April 10, 2024
We not only crushed fundrive goals, we set records.
❤️ 226 total donors (our prior record last fall was 157)
❤️ 68 new donors (25 goal)
❤️ 12 new sustainers (5 goal)
❤️ 32 returning donors (didn't give last year) (25 goal) (a new record!)
❤️ 56 streamers/out of staters (25 goal) (our prior record last fall was 29)
$15,871 of our $15,000 goal (a massive new record!).
Monday, April 1, 2024
Friends of WGDR/WGDH -
At our fundrive celebration party yesterday at the station, I told programmers that fundrives are about three things: raising money (of course), raising friends, and raising spirits. As you can see from the photo from yesterday (above), our spirits are pretty darn high, thanks to our fundrive donors. We also just had a ton of fun on the air, doing special shows, bringing in live music, hyping each other, thanking donors live, and ringing the cowbell - a lot. Truly, thank you to the programmers for making this a fun listening experience.
A special shout out to Chris Buckridge, host of Saturday's "Predictably Unpredictable," for logging 18 hours of live airtime and motivating donors to get us to key benchmarks during each of those hours. He won our first "Fundrive MVP Cowbell Award" which will be proudly displayed in the studio all year.
Gosh y'all, these last two weeks were no joke! 🙃
WE ARE REALLY PROUD OF THIS FUNDRIVE AND SO GRATEFUL TO ALL OF YOU WHO GAVE.
You heard us talk about it on the air. 84% of our funding comes from individuals like you. That's far above the 20% average for most non-profits. It is because of fundrives like this one, that bring in over 200 donors with modest gifts averaging $66, that we are able to be funded in this way. Nearly half of our donors this drive were the folks who give every single year, every single drive. We see you and we love ya' for it!
Those 68 new donors, combined to bring in $4K. New supporters ensure that we are building our capacity from community support. We are also so glad to have 26 donors who haven't given in the last year, to come back to support us with $1,500 toward the drive. Together, new donors and returning donors keep us rolling.
Looking ahead, our 12 new sustainers now join with the rest of our monthly supporters (77 in total) to fund over $1,400 a month (that's about 15% of our whole budget) - a huge deal for still such a young non-profit like us.
Lastly, our listening audience has exploded online. We now have over 3,000 folks listening each month - from far and sometimes not so far away (Richmond, Colchester, White River Junction, and other places around Vermont). These folks are investing in the station just as much as our broadcast listeners. The 56 streamers together gave $3K toward the drive.
These stats are not just for the fundraising nerds. They reflect a community that is stepping up to fund the success of WGDR & WGDH. Thank you all!
If you missed your chance to give, you still can! Just know that you can’t be entered to win the prizes. Give securely at WGDR.org or by check to “CVCR” and mail to 123 Pitkin Rd. Plainfield, VT 05667.
We will now return you to our regularly scheduled programming this week. Phew! 😊
As always, thanks for tuning in and supporting the stations.
Llu Mulvaney-Stanak, Station Manager
Llu@WGDR.org, 802-276-0365